SPECIAL LECTURE ON INTRODUCTION TO DIGITAL MARKETING & CAREER COUNSELING
Mr. Jayathvith, Trainer, Digital Academy 360, Mysuru addressed the students on the topic “Introduction to Digital Marketing and Career Counselling”. The session started with the presenter explaining the differences between curiosity and silence. During the session, the students got to know the various concepts of Marketing followed by brief examples for different concepts like Branding, Promotion, and Sales & Advertising. Students gained knowledge on how Digital Marketing works and what are the various aspects of digital marketing and traditional marketing. Finally, the session was concluded by Q & A wherein students actively participated in asking questions about the Government exams, PO Exams, Bank exams, and other competitive exams.